SUBMITTED BY Kit-Kat
April 29, 2005 — Friendship, empowerment and self-sufficiency are among the themes of the upcoming film The Sisterhood of the Traveling Pants. People across North America are being urged to "Join the Sisterhood" by participating in a unique nationwide project of donating their used jeans to Goodwill Industries - the world's leading nonprofit provider of education, training and career services for people with disabilities, welfare recipients and other job seekers.
Inspired by the jeans featured in the film, each pair of pants collected at locations in 60 markets nationwide such as select Goodwill Industry stores, Color Me Mine and Levi's stores will be donated to Goodwill Industries who, in turn, will sell the pants earning revenues to fund its job training and other career services to prepare people for job success. As of Monday, May 2, people can go to http://www.sisterhoodofthetravelingpants.com or http://www.goodwill.org to find their local collection locations.
Each person donating a pair of jeans will receive a special "Join The Sisterhood" bracelet in recognition of their contribution, symbolizing their allegiance to one another -- in friendship and philanthropy.

Goodwill was founded in 1902 in Boston by Rev. Edgar J. Helms, a Methodist minister. Helms collected used household goods and clothing in wealthier areas of the city, then trained and hired people to repair and sell the used goods. The system worked, and the Goodwill philosophy of "a hand up, not a hand out" was born. Today, Goodwill Industries is a $2.4 billion international network of 207 independent, community-based nonprofit organizations serving more than 700,000 people in the U.S. Canada and 22 other countries.
Based on Ann Brashares' best-selling novel, The Sisterhood of the Traveling Pants is about a special summer in the lives of four lifelong friends who are separated for the first time. On a shopping trip, they find a pair of thrift-shop jeans that fits each of them perfectly and decide to use these pants as a way of keeping in touch over the months ahead, each one wearing the jeans for a week to see what luck they bring her before sending them on to the next. Though miles apart, the four friends still experience life, love and loss together in a summer they'll never forget.
Alcon Entertainment presents The Sisterhood of the Traveling Pants, opening nationwide June 3, 2005. The film will be distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company. It is rated PG by the MPAA for "thematic elements, some sensuality and language." |